Safe Travel & Services sign technology agreement with Amadeus

Amadeus, a global technology provider for travel industry, has signed technology partnership agreement with Safe Travel & Services, travel agencies in UAE.

(Middle) Ernesto Sanchez Beaumont – managing director, Amadeus Gulf, (Second Left) Raed Baidas, general manager of Safe Travel & Services along with Amadeus Gulf Sales team Abu Dhabi.

The travel company provides comprehensive range of services for individual travellers, corporate clients, and groups from and to the UAE, including customized packages and visa services.

Under the agreement, Safe Travel & Services and its customers will benefit from various Amadeus products and solutions. These include Amadeus Online Suite, an omni -channel e-commerce solution to expand online presence and deliver a wealth of quality tailored content; Business Management Platform, incorporating various solutions such as robotic ticketing tools and sales data management systems to support pricing, analysis, and ticketing automation through a single platform.

Also included in portfolio is Amadeus All Fares Plus, which helps agents find best air deals by comparing multiple content sources, including NDC-enabled content, and Amadeus B2B Wallet to offer payment options.  

Ernesto Sanchez Beaumont, managing director, Amadeus Gulf, said: “With travel gaining momentum as more countries open their doors to travellers, we are committed to supporting Safe Travel & Services in rapidly finding the best air deals for its customers and providing a seamless end-to-end travel payments solution offering greater choice, reach, and orchestration.”  

Raed Baidas, general manager of Safe Travel & Services, said: “To address challenges of the modern tourism industry, we know that planning, developing, and adapting to evolving needs of the market is key to our success. Adopting Amadeus’ latest technology solutions will help us realise our ambitions and position us strategically as we strengthen our customer relationships and take our value-offering to the next level.” 

As the travel ecosystem evolves, the industry is ready to upgrade and enhance systems and processes and have in place the tools to meet customer demands and expectations.