Qatar Airways signs deal with Panasonic for IFE solution on 777x

Qatar Airways has signed an agreement with Panasonic Avionics Corporation (Panasonic Avionics) for its in-flight entertainment (IFE) solution, Astrova.

Image: Boeing

Astrova is designed to enhance passenger engagement and drive operational efficiency. Qatar’s fleet of 40 Boeing 777x is the first aircraft type to feature this innovation.

With this agreement, Qatar is the first airline to sign as a launch customer globally.

Ken Sain, chief executive officer of Panasonic Avionics Corporation, said: “We are pleased that Qatar Airways, one of the premier airlines in the world, has chosen Astrova for its fleet of 777x aircraft. Using our IFE innovation, Qatar Airways can leverage the latest consumer innovations to deliver unique passenger experiences to drive higher Net Promotor Scores, enhance passenger engagement, increase revenue, and achieve even greater operational efficiencies through IFE. We are very honoured to launch this exciting new product and for Qatar to be the first to sign as the launch customer for the 777x aircraft type.”

Qatar Airways Group chief executive, Akbar Al Baker, said: “Panasonic Avionics Corporation has a long history of building market-leading IFE solutions, and today, we are excited to unveil that Qatar Airways will be the launch customer of the new Astrova screens onboard our fleet of Boeing 777x. Our partnership is a testament to our commitment to providing a second to none customer experience. This industry-leading solution will provide our passengers with a cinema-grade, 4K OLED clarity that will captivate them when watching our latest blockbusters using Oryx One IFE system.”