ATM: Saudia makes strong impact on opening day
Saudia is lighting up the Arabian Travel Market with its six interactive areas at its huge pavilion.
The areas feature the airline's global network, its modern fleet, its premium Alfursan lounge, onboard amenities, and its brand new in-flight entertainment system ‘Beyond’ and Saudia Holidays.
The Saudia Alfursan lounge hospitality team will be the host at the stand. The futuristic exhibit utilises a state-of-the-art digital display that will be seen from both inside and out to catch visitors' attention. In addition, the latest Saudia Economy and Business Class seats will be on display. Visitors can also experience the latest SAUDIA app and a range of Saudia global destinations.
Saudia CEO, Captain Ibrahim Koshy, said: "Our stand will offer travel industry visitors a chance to experience the airline's signature products. Excitingly, we will also reveal the all-new IFE System Beyond, and Saudia Business, a new B2B travel solutions for Corporate, Agency & MICE clients at the ATM. We look forward to welcoming everyone there."
Apart from showcasing the airline’s latest products, Saudia will continue its efforts to promote the rich culture and tradition in the Kingdom of Saudi Arabia to achieve the aspirations of the Saudi tourism ecosystem, which is in harmony with Saudi Vision 2030.
"We’re proud to unlock the immense potential and attractions of the Kingdom’s vibrant culture, heritage and stunning biodiversity to the world. We have a shared objective to contribute to the Kingdom’s broader tourism plans to attract a diverse range of visitors, strengthen awareness of its iconic sites, and make them more accessible through enhanced connectivity.” said Captain Ibrahim Koshy, CEO, Saudia.
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