Embraer appoints new Saudi agents and takes the Lineage on tour

Neighbouring UAE already has more Lineage aircraft on its register than any other country and Embraer believe that Saudi could also prove a good market for the impressive large jet.

As part of the sales push Embraer has appointed AirPros - a subsidiary of the Khaled Juffali Company - as its authorised sales representative  for its entire, seven-aircraft portfolio of business jets in the Kingdom.

"With its parent company Khaled Juffali Group having a strong business and financial presence in Saudi Arabia, this makes AirPros a perfect choice as a strategic partner," said Colin Steven, Embraer’s vice president sales for Europe, Middle-East & Africa.

"The Kingdom is a very specialised market, which offers great potential for the entire range of our corporate jet family that includes seven different models ranging from the entry-level Phenom 100 through to the ultra-large Lineage 1000 corporate jet," he said.

AirPros has benefited from the vast experience the parent company has in the luxury product market and its long history of trading in Saudi Arabia. Juffali represents market-leading brands in the auto and yacht industries and already has an established business in the aviation industry with a joint venture and partnerships with industry leaders.

"This partnership is an important milestone for AirPros," said Sheikh Khaled A. Juffali - Chairman - Khaled Juffali group of companies.

"We are proud to add Embraer Executive Jets to the list of prestigious products and companies we support in the region and very much look forward to expanding the Embraer Executive Jet family in the Kingdom of Saudi Arabia."

The Lineage 1000 was impressing visitors at the two major Saudi cities. It includes an executive stateroom with a double bed and an en-suite lavatory which includes a stand-up shower. It also offers the largest inflight- accessible baggage compartment in the ultra-large class.

The Lineage 1000 platform, including its commercial variants, has accumulated more than seven million flight hours across a fleet of almost 1,000 aircraft worldwide. In the Middle East alone, these platforms are renowned for their reliability and worldwide support and are in operation with Egypt Air, Royal Jordanian, Saudia, Gulf Air, Oman and Saudi Armco.