Saudia and SDAIA sign MOU to allow guests to use Alfursan miles for charity

The collaboration, facilitated by the Ehsan National Platform for Charitable Work, aims to bolster solidarity and community engagement in supporting charitable initiatives. This partnership allows AlFursan loyalty program members to contribute their miles to charitable causes through Ehsan.

The MoU was signed by Essam Akhonbay, Vice President of the AlFursan Loyalty Program at Saudia, and Engr. Ibrahim Alhusaini, CEO of Ehsan.

The agreement is seen as an incentive to facilitate the digital donation process for AlFursan members through the Saudia website and mobile application.

Essam Akhonbay, Vice President of the AlFursan Loyalty Program at Saudia, stated: “Saudia is proud and honoured to partner with SDAIA to empower AlFursan members to make digital donations to the leading charity platform, ‘Ehsan,’ which is committed to advancing the charitable sector. Charity holds special significance during Ramadan, making the launch of this initiative during the holy month more meaningful as it encourages giving.”